‘The Big Heart’ calls on all Singaporeans to put values into action through active volunteerism, ground-up efforts and everyday acts of care. A joint collaboration between Mediacorp and SG Cares, ‘The Big Heart’ will entail a series of campaigns namely Design a Shoe competition and Tree of Hearts, and will support the SG Cares Carnival.
By inspiring and supporting one another, we can show the world that we are a nation with a big heart.
To kick start the launch of The Big Heart, we are launching a nationwide shoe design competition. So what does caring look like to you? Get creative and create your unique design to express what caring means to you.
Stand a chance to win attractive prizes if your entry is selected as the final 10 designs. The winning designs will also be sold at Timberland outlets, where all proceeds go to beneficiaries under Community Chest – so you also are doing good at the same time!
As part of the launch of The Big Heart, the Tree of Hearts is a symbol of hope, commitment and compassion. We want to galvanise the public to take action and care for one another, ensuring no one is left behind.
The Tree of Hearts will be placed at 3 locations around Singapore – Our Tampines Hub, Mediacorp and SCAPE.
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